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Frequently Asked Questions
What is It best known for?
It is best known for complexion-focused makeup and hybrid formulas, especially CC creams, concealers, and correction-led products.
Does It test on animals?
The brand states it does not test on animals and complies with applicable regulations in the markets where it operates.
Where are It products manufactured?
The brand is based in the United States, and manufacturing may vary by product line and market. Check the individual product packaging for origin details.
